Quick & Easy: Create a Content for Email Marketing Strategy in Business

by Mercado Academy Asia

Course Overview

Content marketing explains why your company exists in the first place. It is a creative way to tell your brand's story, build trust, and provide value to your audience in a meaningful way. This course also offers strategies for building a quality list of subscribers and maintaining a company's brand and reputation by creating valuable email content, and ensuring emails are branded consistently. It also covers crafting marketing emails—from format and design to content—and analyzing the effectiveness of email campaigns.

Course Objectives

    At the end of the course participants will be able to:
  • Understand the important of content marketing to build trust and to get more leads
  • Identify content media types that match your marketing goal
  • Plan a strategy for creating a valuable content based on buyer’s journey
  • Identify Available Email Marketing Tools
  • Plan a strategy for Email Campaign
  • Measure and Analyze Campaign
  • Training Schedule

    Mercado Academy Asia (MAA) offers regularly scheduled training courses at its own training center and at various locations around Petaling Jaya. Regardless of your skill level or experience with this subject, we have a training class that is right for you.

    Click Here to find out more on our latest and upcoming training schedule. Click Here to register for a training course.

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